We're The only Social Media marketing agency Built to be fired
In 21 days, we will build you a social media campaign. Then we put your team through an intensive luxury content marketing bootcamp — fast, hands-on training built so they can ideate, produce, and run high-level social media campaigns without us.
your pet deserves the best
your pet deserves the best
your pet deserves the best
In the future, working with an agency will be optional — a choice of taste, not survival
If you’re running a $2M–$10M luxury brand, you don’t need another vendor. You need a content marketing system within your company that tells stories and shapes customers' perceptions of your brand – something that you control. And a team that knows how to ideate concepts, film video ads and organic content, edit, launch, and sell your products like the luxury brand that you are — without waiting on anyone.
Agencies keep you dependent. That’s the problem
Every campaign you outsource makes your team weaker.
Agencies hand over files, then disappear.
Your team still doesn’t know how to conduct pre-production, find talent, influencers, film, edit, or use AI automation.
Every outside agency or freelancer hides the playbook that keeps them on payroll.
The result?.. More invoices. More waiting. Less control of your brand.
TYpical agency
Endless retainer invoices, slow approvals and revisions, missed timing, and dependency, crazy promises ("If you don't get results, you don't pay." AKA..."If you complete these 200 tasks every day without missing one, then we'll give you a refund.
After bootcamp
Your team storyboarding a luxury campaign, directing models, actors, filming Live sales shows, and understanding how to produce content strategies that convert.
Your Transformation, Week by Week
Imagine this:
Two weeks from today, your team is hosting a TikTok Live show. Viewers are commenting, buying, and experiencing your products in real time.
By Week 4, your full brand campaign — content marketing strategy, video ads, short-form clips, a weekly content series, editorial photos, and product videos — is live across your channels.
By Week 10, your team can run the entire system themselves – without having to rely on a third party.
- Build your content strategy the Oliver Fable way: pillars, angles, hooks, and a clear story arc.
- Script pilots for your weekly content series (behind‑the‑scenes, a brand story, or lifestyle clips).
- Lock Live run‑of‑show, choose the right host (we help cast), and outline bundles/overlays/coupons.
- Casting shortlist (host + 2 models/creators). Wardrobe sizes, prop list, music shortlists.
- Tracking set up (pixels/events). Start AI helpers (comment/DM capture, report bot).
We script, shoot, and edit your campaign. TikTok Live Selling launches in Week 2 — so you’re selling fast.
Week 1 — Strategy, Pilots, and Prep
- Go Live this week: host shows the product, talks about it, and drives real‑time sales.
- Save the Live replay for future posts and edits.
- Lock locations with smart budgets: a family home, a neighbor’s place, off‑hours at a café or flower shop, or Peerspace when it makes sense.
- Finalize shot list and shoot schedule. Secure permits if needed.
- Draft your Full Distribution Strategy (platform‑by‑platform plan; launch day, Week 1, Week 2; KPIs: views, saves, shares, clicks, purchases).
Week 2 — TikTok Live Selling + Smart Prep
- Two shoot days (add a third if needed): product, lifestyle, talent, and brand video content + video ads.
- Capture five short product‑page loops and stills for PDP upgrades.
- First edits in 48 hours, then round‑1 must‑fix notes.
- Produce episodes for your weekly content series and prep captions/cover frames.
- Finalize the Distribution Strategy calendar.
Week 3 — Production Days + First Edits
- Round‑2 revisions; edit to music for emotion; color and sound polish; captions.
- Upload and schedule across TikTok, Instagram, YouTube, and email/SMS per the plan.
- Hand off ad‑ready files + the exact playbook for your media buyer (we don’t run ads unless you join our membership).
- First report Monday: Live sales, add‑to‑cart lifts, content delivered, engagement.
Week 4 — Finalize + Launch
After the Launch: The Bootcamp (Weeks 5-10)
We don’t disappear after your campaign goes live. We stay on site and turn your team into a trained content unit — ready to ideate, film, edit, and launch campaigns at a luxury standard
Ideas, Direction, and Editing (fast track)
Your team learns how to generate campaign ideas the Oliver Fable way — drawing from history, culture, and trend research. We teach them to direct talent on set, capture footage with pro quality, and edit to music so every piece feels like a luxury story. By the end, they can take a raw concept and turn it into a polished campaign asset
01
Ideation
Research history, fashion eras, cartoons, color psychology; talk to real people; turn insights into treatments.
02
Directing talent
Beats, pacing, on‑set flow, getting real emotion on camera.
03
Cinematography & Lighting Basics
Light for fabric, skin, metal; lenses, frame rate; sound and mics.
04
Location scouting
Homes, shops before/after hours, Peerspace; set builds and cheap prop sources; wardrobe + MUA planning.
05
Live Selling & Community
Host training, on‑screen prompts, "pit crew" roles, link‑dropper, replay repurposing
06
Editing for feeling
Cut to music, pacing that matches the audience’s mood; captions, color
07
Casting
Casting models/actors/influencers who fit the brand and will work at smart rates (portfolio fit > day rate).
08
Crew Sourcing + Rate Cards
Contracts for crew, talent, and influencers (usage windows, renewals).
09
Budgeting + Rentals
What to buy, what to rent, and where to get pro gear at the best rates.
10
Audience Listening
Two‑way chat with customers and followers, DM follow‑ups, and making your audience feel part of the brand.
Then We run it together
Your team plans and launches a fresh mini‑campaign while we shadow‑coach. - After‑action review, skills sign‑off, and your next 6‑week calendar
The Story Advantage (Why Story Sells Luxury)
Luxury is nothing but story. A Birkin bag isn’t $60K because of fabric — it’s $60K because of story. That’s our specialty: we build campaigns that don’t just show products — they tell a truthful narrative your customers buy into. Our training doesn’t just teach cameras and lights — it teaches your team to craft storylines that fit your buyers journey, music selection, direct talent, and create content that sells your products and builds brand equity. Your content stops looking like “ads” and starts feeling like a brand. That’s what makes people click, buy, and keep buying.
Choose your plan
Tagline
This isn’t an expense. Skills can be taught. Control can be passed on. But the power to create stays with you forever.
21 day campaign Development
(build only)
$35k - $50k
21-Day campaign build + launch
Full content series + ad playbook delivered
TikTok Live Selling with host/model
Starter automations + chatbot setup
The Bootcamp
(All Inclusive Program)
$90k -$120k
21-Day Campaign Build + Launch
On-site Bootcamp training until your team can independently generate ideas, film, edit, and sell.
On-site Bootcamp training until your team can independently generate ideas, film, edit, and sell.
AI Agent automations Training + chatbot setup
