Holiday Ad Pack · Black Friday to New Year's
Holiday video ads for beauty brands, live two weeks before Black Friday.
Black Friday is November 27. New ads need time to learn before the most expensive week of the year. Book by the deadline and your holiday ads land by mid November, ready to test, ready to scale.
Why now
Holiday ads are won in October.
Here's what's real, with sources.
- 50 in 7 · New ads need time to learn · Meta says an ad set needs about 50 results in 7 days to leave the learning phase, and new creative starts it over. Launch in mid November and it learns before the rush.
- $22 · Ad prices peak at Black Friday · Across 33,000+ Shopify stores, Meta CPMs during Black Friday weekend 2025 averaged about $22, up 8% from the year before. Every weak ad costs more that week.
- ×3 · Holiday ads wear out fast · Every brand hits the feed the same weeks. More versions and 3 offer endings keep you fresh without a second shoot.
- Gifts · Gift buyers shop different · They're buying for someone else. Ads that answer who it's for, him, her or a stocking stuffer, sell gifts.
What's in the holiday version
Everything you need from Black Friday to January.
On top of every ad in your pack.
- 3 endings on every ad · Percent off, gift with purchase, last day to ship. Switch your offer without a new shoot.
- Countdown cuts · 6 second ends tonight and last day to ship versions for the final push.
- Gift hooks for her and him · Hooks built for people shopping for someone else, plus stocking stuffer versions.
- Unboxing and gift wrap · Your product wrapped, given and opened. The moment that sells a gift.
- Clean January versions · We shoot it clean too, so the same ads run as New Year ads after the holidays.
- Stills for email and texts · Photos sized for email, SMS and site banners, the channels that carry Black Friday.
- Your holiday ad calendar · Claude maps when to test, when to scale and when to switch offers, mid November to January.
- Delivered by the date · Book by the deadline, get your product to us on time, and your ads land two weeks before Black Friday.
Pick your pack
Same 3 packs. Holiday version.
Holiday adds $500 to any pack. Your production budget sits on top and you see every dollar of it.
Holiday questions
Quick holiday answers
What's the last day to book?
Book by October 23 and get your product to us by October 30. Your ads land by November 13, two weeks before Black Friday.
What if I book after the deadline?
We still make your holiday ads, they just land later. The later they land, the less time they get to learn before the expensive weeks.
Can I use the ads after the holidays?
Yes. We shoot clean versions without holiday props, so they run as New Year ads in January.
Do you guarantee holiday sales?
No. Nobody honest can. We make more good ads, faster, with offer endings you can swap, so you get more swings at a winner when it counts.
- Starter Ad Pack: 8 video ads, $6,500 plus a production budget from $950
- Growth Ad Pack: 15 video ads, $9,500 plus a production budget from $1,350
- Scale Ad Pack: 24 video ads, $12,500 plus a production budget from $1,750